Before the brand: Creating the unique DNA of an enduring brand identity

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Material type: Text

TextPublication details: New York: McGraw-Hill Companies, Inc.; c2003.Description: xii, 228p. : ill. ; 200cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	SPAMAST Library	Cir. 658.827 P410 c2003 (Browse shelf(Opens below))	Available	0005650

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