Essentials of Contemporary Advertising (Record no. 5780)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00410nam a22001337a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | ISBN- 13: 978-0-07-313666-0 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | Cir.659.1 Ar31 c2007 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Arens F. Williams, Schaefel H. David |
| 245 ## - TITLE STATEMENT | |
| Title | Essentials of Contemporary Advertising |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | United States. |
| Name of publisher | Andy Winston |
| Year of publication | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | v: 558 pages.: |
| Other physical details | 27.5cm L.: 21.5cm W.: |
| Accompanying material | Illustrations |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|
| SPAMAST Library | SPAMAST Library | 29/07/2025 | Cir.659.1 Ar31 c2007 | 005344 | Books |
