Global Marketing & Advertising (Understanding Cultural Paradoxes) (Record no. 3127)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00380nam a2200133 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 978-1-5443-1814-1 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | Cir. 658.848 D384 C2019 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Marieke de Mooji |
| 245 ## - TITLE STATEMENT | |
| Title | Global Marketing & Advertising (Understanding Cultural Paradoxes) |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th Edition |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | London |
| Name of publisher | Sage Publications |
| Year of publication | C2019 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | xx., 488p.; ill.: 23.1cm. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|
| SPAMAST Library | SPAMAST Library | On Display | 09/02/2023 | Cir. 658.848 D384 C2019 | 00013031 | Books |
