Contemporary advertising (Record no. 1662)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00345nam a22001337a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0-07-296472-3 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | Cir. 659.1 Ar33 c2002 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Arens, William F. |
| 245 ## - TITLE STATEMENT | |
| Title | Contemporary advertising |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 10th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York: |
| Name of publisher | McGraw-Hill Companies, Inc.; |
| Year of publication | c2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xl, 614p. : ill. ; 280cm |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|
| SPAMAST Library | SPAMAST Library | 27/06/2019 | Cir. 659.1 Ar33 c2002 | 0005232 | Books |
