Product and brand management (Record no. 1601)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00346nam a22001337a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 81-7446-549-9 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | Cir. 658.5 M420 c2007 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Mathur, U.C. |
| 245 ## - TITLE STATEMENT | |
| Title | Product and brand management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 1st Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New Delhi: |
| Name of publisher | Anurag Jain for Excel Books; |
| Year of publication | c2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xvii, 534p. : ill. ; 240cm |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Home library | Current library | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|
| SPAMAST Library | SPAMAST Library | 10/04/2015 | Cir. 658.5 M420 c2007 | 0007573 | Books |
