| 000 | 00386nam a22001217a 4500 | ||
|---|---|---|---|
| 999 |
_c1628 _d1628 |
||
| 020 | _a0-07-139309-9 | ||
| 082 | _aCir. 658.827 P410 c2003 | ||
| 100 | _aPerry, Alycia & Wisnom III, David | ||
| 245 | _aBefore the brand: Creating the unique DNA of an enduring brand identity | ||
| 260 |
_aNew York: _bMcGraw-Hill Companies, Inc.; _cc2003. |
||
| 300 | _axii, 228p. : ill. ; 200cm | ||
| 942 | _cBK | ||