000			00369nam a22001217a 4500
999			_c1558 _d1558
020			_a0-07-147042-5
082			_aCir. 658.8 St51 c2006
100			_aStiff, Dan
245			_aSell the brand first: How to sell your brand and create lasting customer loyalty
260			_aNew York: _bMcGraw-Hill Companies, Inc.; _cc2006.
300			_axx, 262p. : ill. ; 235cm
942			_cBK