TY  - BOOK
AU  - Pearce II, John A. & Robinson Jr., Richard B.
TI  - Formulation, Implementation, and control of competitive strategy
SN  - 978-0-07-128332-8
U1  - Cir. 338.6 P314 c2009 
PY  - 2009///
CY  - New York
PB  - McGraw-Hill Companies, Inc.
ER  -